Clearly transmitting the right message
To connect with a wider audience here in America, a bilingual site is highly recommended. Our digital communication agency works directly with translators for online writing so that the content of your website and your communications are perfectly translated. To ensure the quality of the translation, we employ specialized native translators. Cultural references must be taken into consideration to stay close to the public.
Translation, in general, requires a perfect understanding of the client’s needs, as for digital writing. The translator has an eye for detail to faithfully translate the information on the website.
The vocabulary used in the French version probably takes into account natural referencing on search engines. The translator’s job is to include a series of keywords, which obviously are different from the French version ones. Research work needs to be done in order to reference a website, both in its original and translated version. A semantic study then concludes to find the common local expressions in order to optimize your website’s SEO.
It’s important not to use translation software because Google may suspect spam and avoid referring your site. A translation must be perfect and well optimized in order to inspire your user’s trust.
Technical aspects to consider
Some plug-ins are created to facilitate the management of the translation. The URLs must be designed for multilingual uses. There are also ways to prevent Google from thinking that the pages are duplicated.
Redundant information hinders natural search engine ranking, so our job is to make sure the translation is adequate. Google then understands that the same page is deliberately duplicated, and isn’t spam. Don’t wait any longer and choose the right translation agency!
is what’s feeding
You’re investing in an incredible and functional website – it’s in your interest that it attracts a lot of traffic. That’s where the talent of our marketing specialists becomes useful.Learn more
The SMO, or
how to be
The SMO is not to be neglected because, unlike other SEO methods, it is no longer a question of making your website known but of improving your digital identity globally.Learn more
Web Analytics, where the tool for measuring your notoriety.
Put in place various measures to improve the SEO of your site and this way the presence of your company on the web is good, the tracker is better.Learn more
A word when it comes to content marketing: relevance.
Our marketing communication agency offers you the expertise of editors, translators and video and photo producers, to communicate your message in a clear and aesthetic way.Learn more