Creating efficient online text
Online writing is different from simple writing, since the texts are refined and strategically divided according to the design and the marketing strategy. The editor is responsible for clearly communicating your information, highlighting your services, using appropriate language to your targeted clientele while respecting the constraints of the web.
Reading on a screen brings its share of disadvantages. Reading time is longer and readability is more difficult. This is why you have to adapt your content for the web. Our content creation specialists will write your texts so they can meet the criteria of web writing. Choosing a specialist in editorial content creation is a wise choice.
Sophisticated terminology shows that you are an expert in your field, but if your clientele isn’t, you will rather benefit from a simplified communication style. Your website can serve as an educational platform in order to add value to your traditional sales services. It can be used to answer common questions and popularize more complex concepts of your services. The web editor is able to determine the type of writing that will meet your type of client to write and optimize your texts according to your goal.
Because the reader is constantly bombarded with commercials, it’s important to quickly capture the interest of potential customers.
Writing for the web and SEO results of your site
When choosing SEO service, editors receive a bank of keywords to be included specifically in each page. They incorporate the right keywords to optimize the referencing of your website. It’s an additional effort that requires more time, but is quickly profitable, since the traffic increases proportionally. Optimize for better profitability.
The benefits of using writing service include increased performance of your website as well as relevant and efficient texts. Good digital content encourages visitors and share your page as an informative reference.
Web marketing is what’s feeding your site.
You’re investing in an incredible and functional website - it's in your interest that it attracts a lot of traffic. That's where the talent of our marketing specialists becomes useful.Learn more
The SMO, or how to be known by social networks.
The SMO is not to be neglected because, unlike other SEO methods, it is no longer a question of making your website known but of improving your digital identity globally.Learn more
Web Analytics, where the tool for measuring your notoriety.
Put in place various measures to improve the SEO of your site and this way the presence of your company on the web is good, the tracker is better.Learn more
A word when it comes to content marketing: relevance.
Our marketing communication agency offers you the expertise of editors, translators and video and photo producers, to communicate your message in a clear and aesthetic way.Learn more